IMPACT REPORT

2023 Impact Report

2023 Impact Report

2023 Impact Report

This is Peak Design’s 2023 impact report, chronicling another chapter in our journey to become a better and more sustainable company. Treat yourself to some highlights before we jump in:

This is Peak Design’s 2023 impact report, chronicling another chapter in our journey to become a better and more sustainable company. Treat yourself to some highlights before we jump in:

This is Peak Design’s 2023 impact report, chronicling another chapter in our journey to become a better and more sustainable company. Treat yourself to some highlights before we jump in:

Meet Oliver.

Oliver, our first dedicated Supply Chain Sustainability Manager will oversee supply chain and Scope 3 decarbonization initiatives.

Our packaging is significantly more recyclable.

We’ve removed magnets, steel plates, plastic-based laminates, and traditional twist ties.

We attended the first Conservation Alliance Summit.

Uniting 100 businesses to form a conservation vision for the future.

All of our bags are sourced from Fair Trade Certified factories.

Learn how we inspired our new Philippines factory to be the first Fair Trade factory in the country.

+31%

We re-certified our B Corp status with a thirty-one-percent increase in our assessment score.

We have fully transitioned to PFAS-free coatings in our manufacturing.

Supported by The OIA's Clean Chemistry and Materials Coalition.

We've joined Mobilizing for Monuments to protect public lands.

+$4.6M

Through 1% For The Planet, we've donated over $4,600,000 to grassroots environmental nonprofits since 2016.

A note from Annie Nyborg

Head of Environmental and Social Impact

In our last impact report, we shared Peak’s guiding sustainability principle: progress over perfection. Too often, important efforts of all kinds are derailed by an inability to proceed with anything short of perfect.

While perfection has its place, ‘perfect or bust’ shares some genetics with zero-sum, left-right, good-evil frameworks; frameworks that often capture the spotlight and our attention but rarely capture the full picture or offer viable solutions. We sell ourselves short by subscribing to this line of thinking. The world’s problems are messy and the solution process even messier. A friend of mine who works in advocacy jokes, “The best solution is the one that makes the least people happy."

Looking ahead, Peak Design is committing to play a stronger advocacy role by wading into some of these messy issues and taking stances. We encourage others in the outdoor industry to do the same. Taken collectively, our business voice has significant influence. In the US, the outdoor industry is a $887 billion dollar industry—larger than oil & gas and pharma combined—and our elected officials are listening.

In our last impact report, we shared Peak’s guiding sustainability principle: progress over perfection. Too often, important efforts of all kinds are derailed by an inability to proceed with anything short of perfect.

While perfection has its place, ‘perfect or bust’ shares some genetics with zero-sum, left-right, good-evil frameworks; frameworks that often capture the spotlight and our attention but rarely capture the full picture or offer viable solutions. We sell ourselves short by subscribing to this line of thinking. The world’s problems are messy and the solution process even messier. A friend of mine who works in advocacy jokes, “The best solution is the one that makes the least people happy."

Looking ahead, Peak Design is committing to play a stronger advocacy role by wading into some of these messy issues and taking stances. We encourage others in the outdoor industry to do the same. Taken collectively, our business voice has significant influence. In the US, the outdoor industry is a $887 billion dollar industry—larger than oil & gas and pharma combined—and our elected officials are listening.

In our last impact report, we shared Peak’s guiding sustainability principle: progress over perfection. Too often, important efforts of all kinds are derailed by an inability to proceed with anything short of perfect.

While perfection has its place, ‘perfect or bust’ shares some genetics with zero-sum, left-right, good-evil frameworks; frameworks that often capture the spotlight and our attention but rarely capture the full picture or offer viable solutions. We sell ourselves short by subscribing to this line of thinking. The world’s problems are messy and the solution process even messier. A friend of mine who works in advocacy jokes, “The best solution is the one that makes the least people happy."

Looking ahead, Peak Design is committing to play a stronger advocacy role by wading into some of these messy issues and taking stances. We encourage others in the outdoor industry to do the same. Taken collectively, our business voice has significant influence. In the US, the outdoor industry is a $887 billion dollar industry—larger than oil & gas and pharma combined—and our elected officials are listening.

While there are many causes worthy of our advocacy, we will continue to focus primarily on land and water conservation for three reasons.

1

Protecting these ecosystems is critical for mitigating the effects of climate change, an issue of paramount importance to us.

2

We have a professional and personal stake in the health of these landscapes—they’re where our products are used and where we like to play

3

Conservation is one of the few issues that garners bipartisan support. 

In the US, the outdoor industry is a $887 billion dollar industry—larger than oil & gas and pharma combined—and our elected officials are listening.

At Peak, we believe in the power of finding common ground - of reminding ourselves and others that we need not operate at the extremes. We commit to being a stronger advocate but also to doing our homework with an open mind, seeking a diversity of opinions, listening deeply and intentionally to those who disagree, and engaging in respectful debate. 

We’ve learned over the years that you can’t design a product from a single point of view. You have to ask around, sketch things out, look from all angles, and iterate until you get it right. We think the same can be said of politics and policy, especially in a country where it takes consensus-building and coalitions to make meaningful change happen. We aren’t interested in moral purity; we’re interested in progress.

At Peak, we believe in the power of finding common ground - of reminding ourselves and others that we need not operate at the extremes. We commit to being a stronger advocate but also to doing our homework with an open mind, seeking a diversity of opinions, listening deeply and intentionally to those who disagree, and engaging in respectful debate. 

We’ve learned over the years that you can’t design a product from a single point of view. You have to ask around, sketch things out, look from all angles, and iterate until you get it right. We think the same can be said of politics and policy, especially in a country where it takes consensus-building and coalitions to make meaningful change happen. We aren’t interested in moral purity; we’re interested in progress.

At Peak, we believe in the power of finding common ground - of reminding ourselves and others that we need not operate at the extremes. We commit to being a stronger advocate but also to doing our homework with an open mind, seeking a diversity of opinions, listening deeply and intentionally to those who disagree, and engaging in respectful debate. 

We’ve learned over the years that you can’t design a product from a single point of view. You have to ask around, sketch things out, look from all angles, and iterate until you get it right. We think the same can be said of politics and policy, especially in a country where it takes consensus-building and coalitions to make meaningful change happen. We aren’t interested in moral purity; we’re interested in progress.

Rebel with a Cause

Outdoor brands need to talk politics and make some conservative friends.

Rebel with a Cause

Outdoor brands need to talk politics and make some conservative friends.

Rebel with a Cause

Outdoor brands need to talk politics and make some conservative friends.

Nothing is as rebellious as working with someone who sees things differently than you.

Last year I wrote a piece called Rebel with a Cause encouraging outdoor brands to get involved in politics and to engage more with conservatives. In it, I wrote that we in the outdoor industry have always prided ourselves on being the dirtbags, the rebels, the radicals. And today, in an age of ubiquitous polarization and illiberal leanings, nothing is as rebellious as working with someone who sees things differently than you.

Peak will continue to approach our advocacy work with a hope of bringing people together instead of pushing them further apart. We hope that sometimes we’ll be able to change the minds of others, and that sometimes others will be able to change our minds. We hope that in trying to find common ground, we’ll use diversity of experience to create more innovative and lasting solutions to the world’s messy problems. We’ll remember that sometimes the best path forward is really the ‘good enough’ path forward because it’s a path forward.

Thanks for taking the time to learn about the work we’re doing. Please share and distribute this report, and if something we’re doing interests you, we hope you make it your own and improve upon it.

Last year I wrote a piece called Rebel with a Cause encouraging outdoor brands to get involved in politics and to engage more with conservatives. In it, I wrote that we in the outdoor industry have always prided ourselves on being the dirtbags, the rebels, the radicals. And today, in an age of ubiquitous polarization and illiberal leanings, nothing is as rebellious as working with someone who sees things differently than you.

Peak will continue to approach our advocacy work with a hope of bringing people together instead of pushing them further apart. We hope that sometimes we’ll be able to change the minds of others, and that sometimes others will be able to change our minds. We hope that in trying to find common ground, we’ll use diversity of experience to create more innovative and lasting solutions to the world’s messy problems. We’ll remember that sometimes the best path forward is really the ‘good enough’ path forward because it’s a path forward.

Thanks for taking the time to learn about the work we’re doing. Please share and distribute this report, and if something we’re doing interests you, we hope you make it your own and improve upon it.

Last year I wrote a piece called Rebel with a Cause encouraging outdoor brands to get involved in politics and to engage more with conservatives. In it, I wrote that we in the outdoor industry have always prided ourselves on being the dirtbags, the rebels, the radicals. And today, in an age of ubiquitous polarization and illiberal leanings, nothing is as rebellious as working with someone who sees things differently than you.

Peak will continue to approach our advocacy work with a hope of bringing people together instead of pushing them further apart. We hope that sometimes we’ll be able to change the minds of others, and that sometimes others will be able to change our minds. We hope that in trying to find common ground, we’ll use diversity of experience to create more innovative and lasting solutions to the world’s messy problems. We’ll remember that sometimes the best path forward is really the ‘good enough’ path forward because it’s a path forward.

Thanks for taking the time to learn about the work we’re doing. Please share and distribute this report, and if something we’re doing interests you, we hope you make it your own and improve upon it.

©2024 Peak Design
©2024 Peak Design